KINSHOFER appoints IRONCLAD Marketing as Agency of Record
KINSHOFER, one of the world’s leading sources of high-quality excavator and loader crane attachments, has selected IRONCLAD Marketing as its Agency of Record. The Fargo, North Dakota-based company is managing KINSHOFER’s marketing efforts.
One of the world’s leading sources of high-quality attachments for excavators and loader cranes. Founded in Germany in 1971, the KINSHOFER Group includes the KINSHOFER, Demarec, RF Systems, Auger Torque and Solesbee’s brands. KINSHOFER offers a wide product range with just about every type of attachment for equipment carriers with and without hydraulics in industries as diverse as scrap, demolition, railway, landscaping, construction, snow clearing, excavating, road building, forestry, tire recycling and biomass.
IRONCLAD Marketing is a full-service advertising, marketing and public relations agency, specializing in business-to-business communications in the equipment industry. The company’s philosophy is to pair a strong strategic planning approach with quality creative execution. From materials such as ads, direct mail pieces and electronic marketing campaigns to media relations, educational articles and proactive public relations programs, IRONCLAD’s service offering is complete and ever-changing to meet the demands of an evolving marketplace.
IRONCLAD Marketing will now assume management of all KINSHOFER advertising and public relations programs.