Ritchie Bros. Gears Up for Monumental Orlando Auction
In the world of heavy equipment auctions, few events command as much attention as Ritchie Bros.’ annual February spectacle in Orlando, Florida.
Set to run from February 17 to 21, 2025, this year’s auction promises to be a colossal affair, boasting an inventory exceeding 16,000 items—and it’s still growing by the day.
A Diverse Array of Equipment Awaits
Spanning a vast 200-acre site, the Orlando auction is a veritable treasure trove for industry professionals. The line-up includes over 2,000 construction equipment lots, more than 1,100 transport trucks, upwards of 70 units of aggregate equipment, and over 400 lifting and material handling assets.
Whether you’re in construction, transportation, mining, or agriculture, there’s something here to meet your needs.
Flexible Bidding Options: Onsite and Online
Understanding the diverse preferences of its clientele, Ritchie Bros. offers multiple avenues for participation:
- In-Person Bidding: For those who prefer the tactile experience, attending the auction in person allows for direct interaction and immediate decision-making.
- Online Real-Time Bidding: Can’t make it to Orlando? No problem. Bid in real-time from anywhere via rbauction.com.
- Mobile App: Stay connected and place bids on the go with the Ritchie Bros. mobile app.
Priority bidding and Timed Auction Lot bidding commenced on February 8, 2025, giving participants ample time to strategize and place their bids.
Onsite Services: More Than Just an Auction
Attendees visiting the Orlando site can take advantage of a suite of services designed to enhance their auction experience:
- Equipment Inspection: Preview days began on February 13, allowing bidders to scrutinize equipment up close.
- Financing Consultation: Discuss flexible financing options with the Ritchie Bros. Financial Services team to ensure you’re prepared when your desired lot goes up for bid.
- Transportation Coordination: Partner with VeriTread and uShip to streamline the logistics of moving your newly acquired assets.
- Explore Additional Marketplaces: Dive into platforms like Marketplace-E for ‘Buy Now’ and ‘Make Offer’ options, or discover Boom & Bucket®, the latest online marketplace offering a vast selection of ready-to-work equipment backed by extended warranties and nationwide shipping.
A Legacy of Success
The Orlando auction has a storied history of breaking records and setting industry benchmarks. In 2024, the event attracted over 22,000 bidders from more than 80 countries, competing for 16,500 items and generating a staggering US$258 million in gross transaction value.
This year, with an even larger inventory, expectations are set even higher.
How to Get Involved
Whether you’re a seasoned bidder or a first-time participant, getting involved is straightforward:
- Create an Online Profile: Visit rbauction.com to set up your profile and explore the extensive listings.
- Register to Bid: Choose your preferred bidding method—onsite, online, or via the mobile app—and complete the registration process.
- Inspect Equipment: Take advantage of preview days to assess the equipment’s condition and suitability for your needs.
- Consult with Experts: Engage with onsite teams to discuss financing, transportation, and other services to ensure a seamless purchasing experience.
Looking Ahead
As the February 17 kick-off approaches, anticipation is building. Jeff Jeter, Chief Revenue Officer for RB Global, encapsulated the sentiment: “We’re looking forward to welcoming customers once again to our highly anticipated, premier global auction event in Orlando.”
With a diverse inventory and a suite of value-added services, the 2025 Orlando auction is poised to be a landmark event in the heavy equipment industry.
