Reach the Global Construction & Infrastructure Industry

Highways.Today connects brands, agencies and technology providers with a global professional audience of engineers, contractors, manufacturers, investors and policymakers, delivering credible, depth-driven reporting that informs real-world decisions in infrastructure, resilience, policy and investment.

Trusted by industry leaders across construction,
transport and industrial technology.

Who We Work With

Highways.Today partners with a broad range of organisations operating across the global construction, infrastructure and industrial technology ecosystem.

Construction & Engineering Companies

We work with contractors, consultants and engineering firms seeking to raise their profile, share project experience and position themselves as trusted industry experts within a professional B2B audience.

Equipment & Machinery Manufacturers

Global and regional manufacturers partner with Highways.Today to showcase new equipment, innovations and case studies, reaching decision-makers involved in procurement, operations and project delivery.

Technology & Software Providers

From construction software and digital platforms to AI, robotics and automation, we collaborate with technology providers looking to explain complex solutions, demonstrate real-world value and engage an informed technical audience.

Investors & Infrastructure Specialists

We support investors, infrastructure funds and specialist advisors aiming to communicate insight, market perspective and thought leadership around major projects, financing models and long-term infrastructure strategy.

PR & Marketing Agencies

Highways.Today works closely with PR and marketing agencies managing campaigns for construction, engineering and technology clients, offering reliable editorial placements within a trusted industry publication.

SEO Agencies Placing Industry Clients

We partner with SEO agencies representing construction, infrastructure and industrial technology clients, providing permanent, contextually relevant editorial placements that align with our content standards and professional readership.

Audience Snapshot

Highways.Today reaches a large and highly targeted professional audience across the global construction and infrastructure sector. Our readership includes engineers, contractors, manufacturers, consultants, investors and policymakers actively engaged in the planning, delivery and operation of infrastructure projects worldwide.

With a strong international footprint, Highways.Today attracts decision-makers and technical professionals seeking credible industry news, insight and analysis.

Audience highlights

• Over 320,000 monthly readers
• Global B2B construction and infrastructure audience
• Established and independently operated industry publication since 2017
• More than 14,000 professionally written articles published
• Readers across Europe, the Middle East, Africa, Asia and the Americas

Website Authority

Highways.Today has built strong domain authority and long-term visibility through consistent publishing, editorial quality and relevance to the construction and infrastructure sector.

Our content performs well in organic search and is supported by a diverse, natural backlink profile from industry, media and institutional sources.

Authority metrics

• Ahrefs Domain Rating: 64
• Over 2,200 referring domains
• More than 15,000 backlinks, with approximately 87% dofollow
• 13,000+ ranking keywords across industry-relevant topics
• Spam Score: 1%, reflecting a clean and trusted link profile

Editorial Partnerships & Sponsored Content

Highways.Today offers sponsored editorial placements within relevant construction, infrastructure and industrial technology content. These placements are designed to sit naturally alongside our independent reporting, providing brands and agencies with long-term visibility within a trusted industry publication.

All sponsored content is subject to editorial review to ensure relevance, accuracy and value for our professional readership. We retain full editorial control and reserve the right to edit or decline submissions that do not meet our standards.

Guest Article Publication

Sponsored guest articles are published as permanent editorial content and promoted across the Highways.Today website and social media channels.

Authority Content Written by the Editor

For organisations seeking a fully managed solution, Highways.Today can produce original, professionally written authority content tailored to your sector, audience and objectives. All articles are written in our established editorial style and published as permanent content.

Please note: We work directly with brands and agencies and do not offer bulk or reseller discounts.

Ongoing Agency Partnerships

Highways.Today works with a number of agencies on an ongoing basis, providing regular editorial placements for construction, infrastructure and industrial technology clients throughout the year.

These partnerships are designed for agencies managing multiple campaigns or clients and offer a simple, consistent way to secure monthly placement availability within a trusted industry publication.

All placements are subject to editorial review and published within relevant content areas.

Sponsor a Monthly Editorial Theme

Each month, Highways.Today focuses on a dedicated editorial theme aligned with key sectors and trends across the global construction and infrastructure industry. These themed months are supported by featured articles, weekly newsletter editorials and sustained social media promotion, attracting a highly targeted and engaged professional audience.

Sponsoring an editorial theme allows brands to align closely with industry conversations, benefit from repeated exposure throughout the month and build long-term visibility within archived content.

Theme sponsorship benefits include:

• Prominent partner positioning across the monthly editorial theme
• Brand inclusion within weekly newsletter editorials
• Association with multiple theme-related articles published during the month
• Social media promotion across Highways.Today channels
• Long-term visibility within evergreen editorial content

Example editorial themes

• Construction Intelligence Month
• Quarry & Mining Month
• Smart Highways Month
• Construction Equipment Month
• Construction Safety Month

Theme sponsorship opportunities are limited and scheduled in advance.

Limited availability – please contact us to discuss upcoming sponsorship opportunities.

Display Advertising

In addition to editorial partnerships, Highways.Today offers a range of display advertising and promotional options designed to increase brand visibility across our global construction and infrastructure audience.

These options are well suited to brand awareness campaigns, product launches, event promotion and ongoing visibility.

Banner Advertising

Display your brand across key sections of Highways.Today, including category pages and high-traffic areas of the site, placing your messaging directly in front of a professional industry audience.

Newsletter Sponsorship

Sponsor the Highways.Today weekly newsletter, delivered every Tuesday to a growing subscriber base of construction and infrastructure professionals. Sponsorship options include featured positioning and banner inclusion.

Industry Directory Listings

Enhance your digital presence with a listing in the Highways.Today Construction Industry Directory, making it easier for potential clients and partners to discover your business.

Competitions & Sponsored Giveaways

Partner with Highways.Today to sponsor competitions and giveaways, providing an engaging way to promote your brand while supporting community interaction and audience growth.

Display advertising options can be tailored to suit specific campaign objectives.

Strategic Partnerships

Highways.Today works with organisations seeking deeper, longer-term collaborations that go beyond individual campaigns or placements. These strategic partnerships are designed to support ongoing communication, industry visibility and thought leadership.

Content Licensing

Highways.Today offers professionally written, industry-focused editorial content available for licensing across corporate websites, newsletters, marketing materials and internal communications.

Licensing our trusted content enables organisations to:

• Strengthen thought leadership and brand credibility
• Engage audiences with authoritative industry insight
• Maintain fresh, relevant content across digital channels
• Support marketing, communications and investor relations activity

Flexible licensing options are available, ranging from one-off article use to ongoing content supply, with packages tailored to your communication goals and channels.

Media Partnerships & Event Promotion

Highways.Today partners with construction events, trade shows, conferences and industry associations worldwide to help extend reach, visibility and engagement.

Media partnerships may include:

• Editorial coverage and event promotion
• Newsletter inclusion
• Social media amplification
• Event listings and long-term online visibility
• Association with a trusted global industry publication

We welcome discussions with event organisers and industry bodies looking to increase international exposure and connect with a professional construction and infrastructure audience.

Social Media & Newsletter Promotion

Every article published on Highways.Today is actively promoted across our owned channels to maximise visibility and audience reach within the global construction and infrastructure community.

Our distribution supports editorial partnerships by extending exposure beyond the website and into the channels where industry professionals engage daily.

Promotion channels include:

Weekly Newsletter

Published every Tuesday, our newsletter features an editorial overview of the week’s most important stories and highlights selected articles for additional visibility among subscribed industry professionals.

LinkedIn Presence

Highways.Today maintains an active and engaged LinkedIn audience, where articles are shared and discussed within a professional B2B environment.

Social Media Distribution

Every article is promoted across Highways.Today social media channels to support reach, engagement and long-term visibility.

Contact Us

To discuss editorial partnerships, sponsorship opportunities or advertising on Highways.Today, please get in touch using the contact form below or download our media kit for full details.

We work with brands, agencies and organisations operating across the construction, infrastructure and industrial technology sectors and are happy to discuss tailored options to suit your objectives.