Infopro Digital Automotive Builds a Data Platform for the Global Aftermarket

Infopro Digital Automotive Builds a Data Platform for the Global Aftermarket

Infopro Digital Automotive will arrive at Automechanika Frankfurt in September with a considerably broader business than it took to previous editions. Acquisitions including Eucon, GiPA and Aurelis have added to an existing portfolio covering workshop information, parts, tyres, lubricants and market intelligence, giving the company a data footprint extending across much of the automotive aftermarket.

Rather than presenting these businesses as separate additions to the portfolio, Infopro Digital Automotive is now positioning the combined operation around the data itself and the applications that can be built upon it. Artificial intelligence is becoming part of that strategy, providing new ways of accessing information that has traditionally been distributed through catalogues, specialist databases and individual software platforms.

AI can make complex databases considerably easier to interrogate, but the usefulness of the answer remains dependent on the information underneath. Infopro’s proposition at Automechanika is therefore built on a substantially enlarged collection of structured automotive data, with AI and APIs providing additional ways for customers and software systems to use it.

Briefing

• Infopro Digital Automotive will exhibit in Hall 9, Stand E08 at Automechanika Frankfurt from 8 to 12 September 2026.
• Recent acquisitions including Eucon, GiPA and Aurelis have expanded its automotive data and market intelligence portfolio.
• The company will launch an AI-powered API for its Atelio Data repair and technical information platform.
• AI Data Switch has been nominated for an Automechanika Innovation Award in Data, Connectivity & Cybersecurity.
• Its combined portfolio now covers repair information, parts cataloguing, tyres, lubricants, pricing intelligence and aftermarket market data.

Building the Data Portfolio

Infopro Digital Automotive already contained some familiar names in automotive information before the latest round of expansion. HaynesPro supplies vehicle repair and maintenance information, DriveRightData specialises in tyre and wheel fitment data, OATS covers lubricants, while the wider portfolio includes workshop and aftermarket software businesses operating in several countries.

The acquisition of Eucon in September 2025 added another dimension. Eucon brought pricing intelligence and market data developed across major international automotive markets, along with more than 250 employees across Germany, Europe, North America and Asia-Pacific. Infopro Digital described the business at the time as complementary to its existing aftermarket operations, particularly for original equipment service and independent aftermarket customers.

Automotive aftermarket information exists in numerous overlapping domains: vehicle identification, parts compatibility, technical repair procedures, labour times, tyre fitment, lubricant specifications, pricing, vehicle populations and market demand. Each dataset has value independently, but combining them creates opportunities to answer questions that previously required several systems or substantial manual analysis.

Infopro Digital Automotive says its enlarged operation now reaches from independent workshops through parts, tyre and lubricant distribution to component manufacturers and vehicle manufacturers. A company able to maintain sufficiently deep data across those categories can provide information at several points in the lifecycle of the same vehicle.

Régis Sandrin, Executive Director of Infopro Digital Automotive, describes the strategy in similar terms: “Automechanika is a key opportunity to meet industry leaders and present our updated strategy for the automotive value chain. It is built around three core strengths of Infopro Digital Automotive: a unique portfolio of automotive datasets, the technological expertise to turn emerging trends into innovative applications, and a global presence that enables us to deliver at scale and support our customers in all territories.”

The scale of the data estate is only part of the problem. Automotive information has to remain accurate while vehicle variants, components, repair procedures, specifications and prices continually change. Increasing the number of datasets therefore increases both the potential value of the platform and the complexity involved in maintaining it.

AI as an Interface to Automotive Data

Infopro’s AI Data Switch provides a clearer indication of where the company believes this infrastructure can lead. The system allows users to pose natural-language questions and receive answers grounded in the company’s automotive databases. It has been shortlisted for the 2026 Automechanika Innovation Awards in the Data, Connectivity & Cybersecurity category alongside AVILOO, Knorr-Bremse and ZF, with the winners due to be announced on the opening day of the Frankfurt exhibition.

Natural-language access potentially changes how specialist automotive information is used. Traditional databases generally require the user to understand both the information being sought and the structure of the software containing it. Search fields, vehicle identifiers, catalogue hierarchies and predefined filters are effective when the task is predictable, but less convenient when somebody is trying to investigate a broader commercial or technical question.

A conversational interface can remove some of that friction, although the difficult part is not generating fluent language. It is ensuring that the response remains grounded in reliable automotive information rather than allowing a general-purpose model to improvise an apparently convincing answer. In repair and maintenance, incorrect vehicle, component or procedural information can have consequences well beyond an unsuccessful search, placing considerable importance on the structured specialist datasets beneath the AI interface.

Infopro is applying a similar approach to Atelio Data, its vehicle repair information software. An AI-powered API is scheduled to launch at Automechanika, allowing technical information to be accessed through applications rather than solely through the existing user interface.

APIs are becoming increasingly important as workshops, distributors and automotive businesses connect previously separate systems. Repair information, parts identification, inventory, estimating, ordering and workshop management can all sit within the same workflow. Supplying the underlying information programmatically allows software developers and larger customers to decide how and where that data appears.

Parts, Pricing and Distribution

The broader portfolio extends well beyond technical repair information. OnePro SHOP is Infopro Digital Automotive’s new-generation electronic catalogue for parts, tyre and lubricant distributors. Electronic cataloguing is a critical layer in aftermarket commerce because a transaction depends on correctly matching a component to the vehicle before price, stock and delivery become relevant.

Elsewhere, the Market Data Engine provides information intended for parts manufacturers working on portfolio management, pricing and market opportunities. Its OE Data Research and PartsPool modules draw the company further into commercial intelligence, where datasets can influence which products manufacturers offer, how they position them and where they identify demand.

Eucon adds substantial experience in pricing and market intelligence. When Infopro Digital acquired the company in 2025, it specifically highlighted Eucon’s pricing data, analytical capabilities and subscription-based business model. The acquisition also widened Infopro’s customer base among manufacturers and aftermarket suppliers.

The resulting position differs from that of a software company selling a single workshop application. The underlying information can be delivered through catalogues, APIs, analytical tools and AI systems, while automotive datasets require continuous maintenance and customers need continued access rather than a one-off software purchase. Infopro explicitly identified Eucon’s subscription revenues as one attraction of the acquisition.

Extending Data into the Classic Vehicle Market

One of the more unusual applications being presented in Frankfurt concerns vehicles at the opposite end of the lifecycle. Under the Eucon brand, Infopro Digital Automotive will introduce MDE Classic Cars & Parts, using Eucon data to support parts sourcing for youngtimers and older classic vehicles. Automechanika itself is expanding its classic-car programme for 2026, including a dedicated area and the Classic Alliance industry network.

Parts identification becomes progressively more difficult as vehicles age. Production ends, original components disappear from normal distribution, manufacturers change ownership, part numbers are superseded and aftermarket alternatives vary between countries. Data capable of connecting vehicles with surviving or alternative components acquires value as conventional supply chains become less complete.

The modern aftermarket has to manage enormous numbers of vehicles, specifications and component combinations. The classic market presents a different problem, with fragmented information and increasingly irregular component availability. Both depend heavily on reliable identification and cross-referencing.

Automechanika Frankfurt 2026

Automechanika Frankfurt provides an appropriate setting for Infopro Digital Automotive to present the consolidated business. The 2026 exhibition runs from 8 to 12 September and is expected to attract more than 4,400 exhibitors from over 80 countries. Artificial intelligence, digitalisation, connected vehicles and software-defined vehicles feature prominently in this year’s programme.

The company will also face considerable competition. Automotive data has become strategically valuable as software occupies more of the relationship between manufacturers, workshops, distributors, fleets and vehicles. OEM systems, specialist information providers, parts platforms and software companies all have reasons to control parts of that information chain.

AI Data Switch provides the most visible expression of Infopro’s approach, but the harder work sits behind the chatbot. Natural-language interfaces will become easier for software companies to build as AI technology develops. Creating, acquiring, cleaning and continually maintaining the specialist data capable of producing dependable answers is a much slower undertaking.

For Infopro Digital Automotive, years of accumulated technical information and recent acquisitions have created a sizeable foundation. Automechanika 2026 will show how effectively the company can turn that foundation into a connected aftermarket data business.

Key Industry Questions

1. What is Infopro Digital Automotive presenting at Automechanika Frankfurt 2026? Its portfolio includes OnePro SHOP, HaynesPro technical information, Atelio Data and its new AI-powered API, DriveRightData, OATS, Market Data Engine products and new applications based on Eucon data.
2. When is Automechanika Frankfurt 2026? The exhibition takes place from 8 to 12 September 2026 in Frankfurt, Germany.
3. Where will Infopro Digital Automotive exhibit? The company’s main corporate stand will be in Hall 9, Stand E08.
4. What is AI Data Switch? AI Data Switch is a natural-language interface that allows users to ask questions and receive answers grounded in Infopro Digital Automotive’s automotive datasets.
5. Has AI Data Switch won an Automechanika Innovation Award? Not yet. It has been nominated in the Data, Connectivity & Cybersecurity category. The category winners are scheduled to be announced on 8 September 2026.
6. What did the Eucon acquisition add to Infopro Digital Automotive? Eucon expanded the group particularly in automotive aftermarket pricing intelligence, market data and analytical services while extending its international customer and data coverage.
7. What does OnePro SHOP do? OnePro SHOP is an electronic catalogue platform designed for distributors of automotive parts, tyres and lubricants.
8. Why are APIs useful for automotive technical data? APIs allow technical and vehicle information to be incorporated directly into other software and workflows rather than requiring users to move between separate applications.
9. What is MDE Classic Cars & Parts? It is a Eucon-powered data product intended to help identify and source spare parts for classic cars and younger historic vehicles.

Strategic Takeaways

1. Infopro Digital Automotive is increasingly competing on the breadth and depth of its underlying data rather than individual software products.
2. The Eucon acquisition adds pricing and market intelligence to an existing portfolio already covering repair, parts, tyres and lubricants.
3. AI interfaces increase the commercial usefulness of specialist datasets, but dependable results remain dependent on the quality and maintenance of the underlying information.
4. APIs allow Infopro’s automotive information to become infrastructure inside customers’ own applications and workflows.
5. The company’s expansion into classic-vehicle parts demonstrates how the same underlying data capabilities can be applied to markets with very different information and supply-chain problems.