Branding Archives

AUSA introduced Electric Vehicle range and new branding at bauma

Posted by Anthony Davis
|Date: November 08, 2022

AUSA introduced Electric Vehicle range and new branding at bauma

AUSA introduced Electric Vehicle range and new branding at bauma AUSA, the manufacturer of compact all-te ...

AUSA introduced Electric Vehicle range and new branding at bauma AUSA, the manufacturer of compact all-terrain industrial vehicles, was back at bauma again, the world's largest construction sector tra ...

November 08, 2022
| by Anthony Davis

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From Terex Trucks to Rokbak – A year of rebranding

Posted by Anthony Davis
|Date: October 31, 2022

From Terex Trucks to Rokbak – A year of rebranding

From Terex Trucks to Rokbak - A year of rebranding Ever wondered what goes into launching a new brand? Ja ...

From Terex Trucks to Rokbak - A year of rebranding Ever wondered what goes into launching a new brand? Jacqueline Reid, who led the team behind the award-winning Rokbak rebranding project, reflects on ...

October 31, 2022
| by Anthony Davis

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Rokbak wins two CeeD Industry Awards for their global rebrand campaign

Posted by Anthony Davis
|Date: March 02, 2022

Rokbak wins two CeeD Industry Awards for their global rebrand campaign

Rokbak wins two CeeD Industry Awards for their global rebrand campaign Rokbak employees are celebrating a ...

Rokbak wins two CeeD Industry Awards for their global rebrand campaign Rokbak employees are celebrating after winning two prestigious industry awards. The company bagged awards in both Marketing and t ...

March 02, 2022
| by Anthony Davis

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Total initiates strategic rebrand to TotalEnergies

Posted by Anthony Davis
|Date: June 23, 2021

Total initiates strategic rebrand to TotalEnergies

Total initiates strategic rebrand to TotalEnergies At the Ordinary and Extraordinary Shareholders’ Meetin ...

Total initiates strategic rebrand to TotalEnergies At the Ordinary and Extraordinary Shareholders’ Meeting, shareholders, almost unanimously approved the resolution to change the company’s name from T ...

June 23, 2021
| by Anthony Davis

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Made in Britain brand adds £3.5 billion a year to UK exports

Posted by Anthony Davis
|Date: March 19, 2021

Made in Britain brand adds £3.5 billion a year to UK exports

Made in Britain brand adds £3.5 billion a year to UK exports As the UK government negotiates new trade de ...

Made in Britain brand adds £3.5 billion a year to UK exports As the UK government negotiates new trade deals in markets across the globe, research1 from Barclays Corporate Banking released today revea ...

March 19, 2021
| by Anthony Davis

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GM rebrands to promote a zero-emissions Everybody In Future

Posted by Anthony Davis
|Date: January 09, 2021

GM rebrands to promote a zero-emissions Everybody In Future

GM rebrands to promote a zero-emissions Everybody In Future General Motors is debuting a new marketing ca ...

GM rebrands to promote a zero-emissions Everybody In Future General Motors is debuting a new marketing campaign as part of the company’s comprehensive efforts to accelerate mass adoption of electric v ...

January 09, 2021
| by Anthony Davis

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Kia unveils new branding to ignite a bold transformation

Posted by Anthony Davis
|Date: January 06, 2021

Kia unveils new branding to ignite a bold transformation

Kia unveils new branding to ignite a bold transformation Kia has revealed its new corporate logo and glob ...

Kia unveils new branding to ignite a bold transformation Kia has revealed its new corporate logo and global brand slogan that signify the automaker’s bold transformation and all-new brand purpose. The ...

January 06, 2021
| by Anthony Davis

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Hydra-Slide rebrand to focus on growth

Posted by Anthony Davis
|Date: November 09, 2020

Hydra-Slide rebrand to focus on growth

Hydra-Slide rebrand to focus on growth Hydraulic skidding equipment manufacturer Hydra-Slide Ltd. has unv ...

Hydra-Slide rebrand to focus on growth Hydraulic skidding equipment manufacturer Hydra-Slide Ltd. has unveiled a new brand image and website. The concept was developed in collaboration with Chicago-ba ...

November 09, 2020
| by Anthony Davis

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LafargeHolcim rebrands US cement portfolio and calls for solutions for a zero-carbon future

Posted by Anthony Davis
|Date: September 24, 2020

LafargeHolcim rebrands US cement portfolio and calls for solutions for a zero-carbon future

LafargeHolcim rebrands US cement portfolio and calls for solutions for a zero-carbon future In response t ...

LafargeHolcim rebrands US cement portfolio and calls for solutions for a zero-carbon future In response to ever-increasing market demand for performance and sustainability, the LafargeHolcim family of ...

September 24, 2020
| by Anthony Davis

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Rolls-Royce unveils new logo and branding

Posted by Anthony Davis
|Date: August 26, 2020

Rolls-Royce unveils new logo and branding

Rolls-Royce unveils new logo and branding “Take the Best that Exists and Make it Better”. Since these wor ...

Rolls-Royce unveils new logo and branding “Take the Best that Exists and Make it Better”. Since these words were spoken by the marque's co-founder, Sir Henry Royce, Rolls-Royce has experienced evoluti ...

August 26, 2020
| by Anthony Davis

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Komatsu combining several mining product lines through rebrand

Posted by Anthony Davis
|Date: July 28, 2020

Komatsu combining several mining product lines through rebrand

Komatsu combining several mining product lines through rebrand Signifying the ongoing evolution and rapid ...

Komatsu combining several mining product lines through rebrand Signifying the ongoing evolution and rapid transformation of its growing mining product offerings, Komatsu today announced plans to rebra ...

July 28, 2020
| by Anthony Davis

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New branding for Caterpillar machinery reflects Cat premium quality

Posted by Anthony Davis
|Date: October 16, 2018

New branding for Caterpillar machinery reflects Cat premium quality

New branding for Caterpillar machinery reflects Cat premium quality Caterpillar machines, engines, genera ...

New branding for Caterpillar machinery reflects Cat premium quality Caterpillar machines, engines, generator sets and work tools will soon have a new look. The company is replacing the current “Power ...

October 16, 2018
| by Anthony Davis

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Utilities trade association NJUG rebrands to STREET WORKS UK

Posted by Anthony Davis
|Date: October 19, 2017

Utilities trade association NJUG rebrands to STREET WORKS UK

Utilities trade association NJUG rebrands to STREET WORKS UK The National Joint Utilities Group (NJUG) – ...

Utilities trade association NJUG rebrands to STREET WORKS UK The National Joint Utilities Group (NJUG) – the trade association for utilities and their contractor partners on street works issues – has ...

October 19, 2017
| by Anthony Davis

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Aspin Group rebrands to support ambitious growth plans

Posted by Anthony Davis
|Date: September 29, 2017

Aspin Group rebrands to support ambitious growth plans

Aspin Group rebrands to support ambitious growth plans Aspin Group has unveiled a new corporate identity ...

Aspin Group rebrands to support ambitious growth plans Aspin Group has unveiled a new corporate identity as part of ambitious growth plans to double turnover to reach £85m by 2020. The changes will se ...

September 29, 2017
| by Anthony Davis

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Region	USD/tonne	Trend
Middle East · FOB (drums)	350	·
Europe · Delivered	355	▲
Asia · Delivered (bulk)	365	▲
USA · Bulk	340	·

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