Datatag ID sets out to be a global leader with new Marketing Executive
Photo Credit To Datatag ID Limited

Datatag ID sets out to be a global leader with new Marketing Executive

Datatag ID sets out to be a global leader with new Marketing Executive

Datatag ID offers leading security marking and registration systems across multiple industries – the firm’s vision is to be a global leader in its field.

To help realise this vision – the company took the decision to engage a dedicated marketing professional, to both drive the business forward and to grow its brand awareness internationally.

Datatag has appointed Zoe Lamb as the company’s new marketing executive.  Zoe, who joined the company in October of this year, brings with her a wealth of marketing experience within the construction sector.

Zoe’s role will be to work with key partners to develop a core marketing communication strategy and develop relationships within key target markets.

Zoe Lamb has appointed as Datatag ID's new marketing executive
Zoe Lamb has appointed as Datatag ID’s new marketing executive

Zoe commented on her new role, “My experience in the construction sector has allowed me to hit the ground running in my exciting new role at Datatag. With aspirations of turning Datatag into a household name, I will be working closely with key stakeholders to build on the vision for the future of the company.”

Kevin Howells, CEO of Datatag ID Ltd, added “In these unprecedented times it is very fortunate that we are able to expand our team and bring a new outlook into our growing business. Zoe has a range of experience across multiple markets and will be a key player in achieving our vision as a company. We have a lot of exciting projects ready for Zoe to work her magic on, so watch this space!”

One of Zoe’s initial projects will be to promote the new, CEA (Construction Equipment Association), CESAR ECV (Emissions Compliance Verification) scheme, which has been designed to provide quick and easy verification of a machine’s emissions category on construction sites.

With the introduction of Low Emission Zones and ‘green’ construction sites, there is an urgent demand for the quick identification of the certified emission levels of machines brought on to sites. The new CESAR ECV system is a universal approach to providing an asset database for all construction machinery to allow anyone to identify a machine’s status quickly.

Datatag ID sets out to be a global leader with new Marketing Executive

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Post source : Datatag ID Limited

About The Author

Anthony has worked in the construction industry for many years and looks forward to bringing you news and stories on the highways industry from all over the world. If you enjoyed reading this article and would like to support my work you could buy me a coffee.

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