B2B Marketing

B2B Marketing is becoming increasingly important across global construction, infrastructure and industrial technology, influencing how projects are visualised, coordinated, delivered and managed over time.

Construction Firms Must Rethink Their PR Strategy for the AI Search-Driven Era

Posted by Anthony Davis

|August 04, 2025

Construction Firms Must Rethink Their PR Strategy for the AI Search-Driven Era

Construction might conjure images of cranes and concrete, but today’s building sites are as much about code and data as bricks and mortar. From drones mapping progress to...

Weekly Spot Prices - 10 Jul 2026

Indicative weekly spot prices for 60/70 grade. Actual delivered costs vary by packaging, logistics and duties.

Region	USD/tonne	Trend
Middle East · FOB (drums)	417	▼
Europe · Delivered	460	▲
Asia · Delivered (bulk)	650	▲
USA · Bulk	750	▲

➤ Request Today’s Bitumen Quote ➤

Fast response — global suppliers (international network)

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Necessary

Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional

Performance

Analytics

Others

The Intelligent Machine Has Arrived

Open High-Res Hydrography Reaches the Americas with HydroSHEDS v2

Hytera PDC580 Bridges Narrowband and Broadband on the Critical Front Line

MIDA Civils Deepens Kubota Commitment as Fleet Expands Beyond 100 Machines

Trimble’s AI Takeoff Tools Target the MEP Estimating Bottleneck

Quarterhill to Triple Tolling Revenue in Conduent Acquisition

Britain’s First Liebherr 620 HC-L Goes to Work Inside York’s City Walls

ASME’s GDTP 2018 Certification Raises the Bar on Precision Engineering Skills

Clearview and Prismo Secure DfT Approval for Cast Iron SolarLite S381 Active Road Stud

Esri Explores the Strategic Value of GIS in Higher Education with The Spatial Edge

Why Reliable Equipment is Essential for Modern Developments

Low Bridge Alerts and Weight Limit Routing: What CDL Drivers Need in a GPS App

HTEC and Embotech Accelerate the Industrial Rollout of Level 4 Autonomous Logistics

INRIX Signals Scorecard Turns Connected Vehicle Data into Traffic Signal Benchmarks

Big Joe Forklifts at 75 looks at Lithium-Ion and Autonomy

BYD SHARK Takes On the Ford Ranger PHEV in a Reformed Pickup Market

Argonne’s ChemGraph is Reshaping Materials Research

The Roads That Autonomous Vehicles Need Don’t Yet Exist

How Smart Street Lighting Supports Safer and More Efficient Road Infrastructure

How Real-Time Traffic Data Helps Cities Spot Road Danger Earlier

B2B Marketing

Construction Firms Must Rethink Their PR Strategy for the AI Search-Driven Era

B2B Marketing

Related topics

Related companies

Yanmar Construction Equipment

HD Hyundai Construction Equipment